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Disney CEO Explains Why He Believes 'The Marvels' Flopped at the Box Office Disney CEO Bob Iger is sharing his thoughts on the box-office performance of The Marvels. The Marvel Cinematic Universe’s latest movie failed to attract the masses, as it scored the lowest opening weekend of any of the franchise’s titles, earning just $47 million domestically. The Marvels then recorded the MCU’s largest second-weekend drop, falling 78%
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